Are You Struggling To Build An Effective Therapy Website?
Have you launched a website that just doesn’t work? Or, are you trying to create a website and market yourself or your group practice, but feel totally overwhelmed by all the options? Maybe you’ve heard of Therapysites, Whix, Weebly or WordPress, but have no idea about the best way to go.
If you’re actively trying to create a website, have you run into a seemingly endless list of questions? Perhaps you’re wondering what should go on your homepage or about page, how to put the input forms onto a contact page, how to integrate social media into your website, and if you need a blog or if blogging is really just fluff. And, if you’ve been lucky enough to struggle through all of the technical and content questions and get a website up, are you now wondering how to use your website to reach potential clients and get them into your office?
On first glance, creating and launching a website looks easy, right? Or, at least it seems like it should be given that everyone has one these days.
The reality is that building an effective therapy website – one that really reaches the clients you want to attract – can be a lot more complicated than it first appears. Without sufficient marketing and technical experience and training, trying to build a website that really works can quickly turn from something that seems navigable into a technical and marketing nightmare.
Many Therapists Struggle To Create a Website That Works
If you’re struggling with the many marketing and technical questions that come with building a website, you are not alone. Most therapists’ first attempt at a website is a dismal failure. Mine was.
Like many of your colleagues, you probably know that you need a strong online presence to reach potential clients, but may be feeling totally overwhelmed by the process of online marketing. It’s not uncommon to feel really confused or even scared. Like most of us, you may be nervous about the very real possibility of spending a lot of money, investing time and energy into a website and then being left with a website that doesn’t work.
Thankfully, that doesn’t have to be your experience. We can help. As a therapist myself, I understand the unique challenges of using online marketing to reach potential clients. I also have a strong marketing and technical background. The Counseling Wise team has spent years on the front lines of building websites and creating marketing content that really works for therapists.
We’ve gone through countless cycles of trial and error so you don’t have to. With our help, creating a professional website that is easy to use and brings clients in is so much easier than you may now think.
We Build Therapy Websites That Really Work
We are more effective at building therapy websites than any other company on the planet. That may sound boastful, but it’s true. We developed a program called the Smart Therapy Websites Program, which includes everything necessary to launch you a professional, effective and marketing-savvy therapy website. And, we make it easy. We understand that every therapist and practice is different and that you have specific needs, questions and concerns. Our team of 20 communications experts will offer you ongoing, personal attention as we partner to create a website to best serve you, your potential clients and your practice.
As opposed to others who also know websites or are talented graphic designers, we understand therapy and how to market it effectively. We are knowledgeable and sensitive to the ethics issues involved in marketing therapy to a client. We understand the environment of today’s therapists in terms of intense competition and industry-specific marketing resources, such as psychologytoday.com and goodtherapy.org. We know how to use calendar scheduling and address HIPPA concerns. We also know how to utilize blogs to engage potential clients in a professional way and how to handle privacy concerns related to social media. We can make you and your site visible in a very competitive therapy environment. And, we believe in developing websites that therapists can maintain themselves. You shouldn’t be chained to a developer to run your business.
We Make Online Success Easy For Therapists
If you build a site without a plan, it will fail. BUT, if you’re clear about what your website needs to do and know the best ways to implement strategy, it can be an amazing marketing tool that reaches the clients you want to attract. We can help you figure out what you need, develop and launch your website and teach you how to easily maintain your site.
We have many clients who have been with us since our 2007 start. These therapists hired us to develop their website and marketing strategy and, as their practices began to grow, have used us to help with advanced marketing so they could continue to grow. What we do works, and our clients quickly see the value in the effective online marketing strategies that we provide. Our clients also rate us as the most responsive and team-oriented marketing company they’ve ever had. We understand that you are busy and focused on your clients and staying up-to-date with the latest research related to your specialty. We, therefore, work hard to make this process as easy and comprehensive as possible. We pride ourselves on not only creating effective therapy websites, but also on our attentiveness, availability and accessibility.
We have worked with many clients who have wasted thousands of dollars working with other companies or trying to create their own website and market themselves. They eventually came to us, we fixed the problems, and they are now successfully attracting new clients every month.
I cannot stress how much money can be saved by developing an effective marketing system the first time. I invite you to call me for a free consult. We can discuss your specific marketing needs and I can offer some helpful advice. We can also discuss your budget, and I can give you a good idea of what to expect your online marketing system will cost.
There are a lot of platforms that appear to be simple and user-friendly. However, the reality is that many have major downsides and limitations to their use. If there is a platform that you’re considering, but are not sure, I invite you to ask us. Choosing the right platform and marketing strategy the first time can save you a lot of time and money. I offer a free 30-minute consult call. I can help you to avoid common mistakes and maximize the time and money that you put into your site. We feel that therapy is important for individuals, families and communities and want to help you market your skills and expertise to the people who need your help most. Well-designed and functioning websites are a powerful tool to bridge therapists and clients.
We’ll guide you through the website development process step-by-step and do all the technical work to get your website live and functioning smoothly. We can also help you develop content that will attract your ideal clients. When we’re finished, you will know exactly how to use and maintain your website. We are always available for questions as they arise and can keep you up-to-date on the most current, efficient and user-friendly technology.