What is Klout?
Ever heard of Klout? It’s a website the measures people on their “social clout” – or, how much “status” they have in social media channels. And, Twitter is a huge part of their algorithm.
A month ago, I begin focusing on Twitter for CounselingWise, and my Klout score has increased from 12 to 47. Now the scale for Klout is 1 to 100, so I still have a long way to go, but hey, Gottman Institute has a score of 60 and GoodTherapy.org is only at a 59, so I’m pleased with my progress.
How do you get Klout?
On twitter, at least, you increase your Klout by tweeting good stuff – and especially by others liking it and re-tweeting it.
What good does Klout do for you?
Well, one benefit is that people will often check Klout scores to figure out who to follow on Twitter and who to check out on Facebook and LinkedIn. So, having a high score can increase your following in those arenas. But another supposed benefit is that reporters, when they’re looking for an expert for a story, will go to Klout and to see… yes, who has clout… and contact them to get their opinion on a story. That might be kinda fun, huh?
How much Klout do you have? Share with me below!