Marketing For Therapists

It’s Not Just You: GBP Verification Sucks

Google Business Profile (GBP) verification can be an extremely frustrating process, and it’s likely to become more frustrating, especially since Google is increasingly relying on video verification. And not just for Private Practices. No matter the industry, Google is a pain. Even businesses that have been around for years are being forced to reverify their […]

It’s Not Just You: GBP Verification Sucks Read More »

Why The New Google Analytics May Show Less Data

Over the Summer of 2023, Google Analytics updated to its latest version, called Google Analytics 4 (or UA4). Not only has the rollout changed the layout of Google Analytics but it’s also changed the way Google Analytics collects data. You may have noticed changes to your own Google Analytics data for your Private Practice website. 

Why The New Google Analytics May Show Less Data Read More »

The Top Therapist Directories (Pros, Cons, and Costs to List Your Practice)

You’ve heard of therapist directories. Maybe you even discussed the effectiveness of getting listings and which ones to use and avoid with your professional colleagues. So, is investing your time in therapist directories like Psychology Today or Good Therapy worthwhile?

The Top Therapist Directories (Pros, Cons, and Costs to List Your Practice) Read More »

What High Ranking Blog Posts Do For Your Site

As part of a ranking strategy Private Practice owners should utilize blog posts for their website. Why? Because blogs are a necessary component of a smart SEO strategy if practices are going to connect with their potential clients through Google. Blogs are one of the most proactive means by which Private Practices can increase their

What High Ranking Blog Posts Do For Your Site Read More »

What Counseling Compact Means For Private Practices

Sometime during 2024, Counseling Compact will enable therapists to work with potential clients outside of their licensed state, so long as their state has joined the Compact. One of the main motivators for the compact is so that if a therapist is working with a client, and they have an established relationship, and that client

What Counseling Compact Means For Private Practices Read More »

What Google’s AI Means For Private Practice Websites

AI is all the craze, and now search engines like Google are beginning to integrate AI tools into their search results. What does that mean for the future of private practices and their websites? Well, for starters, it means a few questions… Will Google’s AI search results show up ahead of my site? Does Google’s

What Google’s AI Means For Private Practice Websites Read More »

You Can Offer Therapy Throughout Your State (And In Other States), But Will You Get Clients?

Many private practices are looking to expand their reach within their states, and sometimes even to other states. Compacts like PSYPACT and Counseling Compact have lifted the red tape which previously would have kept therapists confined to their state of license.  At the same time, teletherapy has become the norm for many private practices. So,

You Can Offer Therapy Throughout Your State (And In Other States), But Will You Get Clients? Read More »

Group Practice Websites: The Ultimate Guide

In today’s competitive mental health landscape, it’s essential to stay ahead by implementing effective strategies that connect with potential clients and foster growth—and this is especially true for group practices.  This article will explore key strategies that can elevate your group practice, from showcasing your clinicians’ unique qualities to making sure your Specialty Pages allow for multiple

Group Practice Websites: The Ultimate Guide Read More »

Scroll to Top