9. Problem’ Posts
– I can’t remember where I picked this statistic up, but another term that is often searched for in Google in conjunction with product names is the word ‘problems’. This is similar to a review post (above) but focuses more upon the negatives of something. Note: Don’t write these pieces just for the sake of them – but if you find a genuine problem with something, problem posts can work for you.
For our purposes, this could include:
The Problem with Seeing a Life Coach When You Really Need a Therapist
- The Problem with Grounding Your Kids Every Time They Violate Your Rules