My Thoughts on the NYTimes Article, “What Brand Is Your Therapist?

I’m sure you’ve read this article by now:  What Brand Is Your Therapist?  It’s provocative enough to have gone viral in the psychotherapy community. I don’t agree with it. The synopsis is: Psychotherapy’s Image Problem Pushes Some Therapists to Become ‘Brands’ If I were to write an article about what I see as the real …

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