It seems simple enough. Search Engine Optimization (SEO), when done well, increases your website’s signal to Google, Bing and other web crawling engines. That in turn can help you rank higher in the search results, and thus increase your web visibility and potential to connect with clients who are looking for your services. You don’t need a degree in statistics to figure that the more people who visit your site, the more your phone will ring. That is why it is worthwhile to invest in good SEO.
Replay of Webinar held on July 19, 2017
PLEASE NOTE: Prices mentioned in the webinar are subject to change. Please refer to the specialty page for current pricing.
We Do SEO For Therapists The RIGHT Way
A nice, steady traffic increase trajectory over time as measured in Google Analytics looks like this:
How To Make The Googlebot (And Your Clients) Happy To Meet You
To get more search traffic to your site over time you need these things:
Page specificity: One page for each separate specialty you treat.
A well developed message of 700-1,000 words per page.
Someone who knows what they are doing to write great title tags and meta descriptions.
This will make it easy for the Googlebot to find you, and that makes the Googlebot happy. That’s really all there is to SEO for therapists. And guess what? We can help you do all of that. We are really good at this stuff.
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How NOT To Get On Google’s Bad Side
OK brace yourselves therapists, and don’t say we didn’t warn you. Caveat emptor! Unscrupulous so-called “SEO experts” prey on unsuspecting therapists, selling them such blackhat SEO “services” as bogus link building. This incredibly common practice has proven to be the downfall of many a therapy practice. These conniving folks create faux sites in India and Bangladesh that link back to your site, creating a false “popularity contest” in which you are the temporary winner. Hey, you created lots of buzz, a lot of people are linking to your site, you must be the authority on the subject! But wait! (Queue the screeching halt and crash sound.) Your business bubbles up the web for a couple of weeks or months, only to come crashing down when the Google algorithm catches up to the fact that these bogus backlinks lack value. Your rankings tumble from page one to page 134. Or even worse, Google determines that your website was trying to game the system and stops indexing you completely. Guess what? You are completely invisible. And those “experts” you hired? Funny, they don’t seem to be returning your calls.
It costs about $3,000 to clean up the hazardous waste site that results from bad backlinks, and it is a laborious process that takes months. We have personally seen therapy practices fall victim to these practices. Unbeknownst to them, the “SEO experts” they hired doomed their practice. Please. Don’t let this happen to you.
Therapists, Don’t Chance It. Only Do SEO With a Trustworthy Company
What you REALLY need is user-friendly site navigation structure, great content that provides VALUE to your potential clients, and page specificity. You need a company you can trust, one that has been around a while, one with a good reputation in the therapist community. You need a company that understands therapists AND technology (did you know that our founder and CEO Becky is a therapist, and holds a degree in computer science?). In essence, you need good SEO for therapists. And that is what we do.
This video is by Rand Fishkin, aka the Wizard of Moz, who is one of the foremost authorities on search. It is very instructive regarding what to expect as you engage in ethical, real, whitehat SEO. The kind we do!
To get started with the kind of SEO that Google—and you—will love, click the ‘Start Now’ button below. We charge $80 per hour for SEO work. Your purchase will pay for your first hour of SEO work.
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(Refund Policy: Once the services have been performed, no refunds will be provided.)
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