Speaking Engagements Page Questionnaire "*" indicates required fields To receive a link for returning to a partially filled-out form, please click "SAVE & CONTINUE" at the bottom of the page, enter your email, and click "send link." Practice Name* Your Email* Speaking engagement/motivational speaker pages can have a variety of structures. The questions in this form can help you personalize the content of this page within the layout we recommend. Typically, these pages include sections for the following 4 components: 1) A short bio for the speaker 2) An introduction section that reflects the challenges faced by the reader or their reasons for seeking out your service 3) A detailed explanation for a SINGLE speaking topic (if you're only marketing 1 topic) OR a section that lists MULTIPLE speaking topics with short explanations (if you're marketing several topics) 4) A short Call to Action that includes a “booking button” or other link that leads to a “booking page” INSTRUCTIONS: Throughout the next several sections, please indicate which one of these components you would like to include in your page. (We recommend utilizing all 4 components, but you may envision something else. During the interview with your writer, you can let them know in which order you prefer these sections to appear on your page.) Please answer the questions in this form in your own words as much as possible—instead of simply copy/pasting information from elsewhere—because we want to know what you find important to be included in the content so we can create a unique page for each topic/specialty. Clear and specific answers are best -- not necessarily long ones. IMPORTANT NOTES: Please do not just provide links to sites. It's not our writers' responsibility to pick out information for you to use in the content. We need your expert input and direction. The person who will do the interview with the writer (after one has been assigned) should also be the person filling out this questionnaire. 1. Short Speaker BioWould you like to include a short speaker bio in your page? Yes No 1.1. Short Speaker Bio Information Tell your potential client a little bit about yourself and what experience/qualifications you have for being a motivational speaker. (This Bio should be ~200 words max.)What should clients know about you and your path to becoming a motivational speaker?*(Optional: How long have you been offering this service?)What education/degree(s) or experience do you have related to your speaking engagements? Why are you uniquely qualified to talk about certain topics?* 2. Introduction SectionWould you like to include an introduction section that reflects why your potential client may be looking for a speaker/your services? Yes No 2.1. Identifying Your Prospective Client's Needs The following questions help define the reasons potential clients are looking for a motivational speaker/your services. (This section should be ~200-300 words max.)Why are potential clients looking for your services/a speaker for the particular topics you cover?*What are some things your potential clients are experiencing (emotional, social, relational, etc.) that leads them to search for a motivational speaker/your services? How does this affect them?*What is their goal for hiring you? Become your potential client and finish this sentence. “Ultimately, I would like to be able to ______________.”*(List all that you can think of.) 3. Speaking TopicsHow many speaking topics are you marketing? SINGLE speaking topic MULTIPLE speaking topics 3.1. Single Speaking Topic Here you can provide a detailed explanation for a SINGLE speaking topic. (This section would be ~600-800 words max.)What topic are you marketing for your speaking engagement service? How common are the issues you're speaking on?*(You can provide statistics if you'd like.)What is your approach to the topic? Why do you feel it's important to speak on this particular subject?*Who can benefit from hearing about this particular topic? How will it benefit them?*3.2. Multiple Speaking Topics Here you can provide concise information/summaries about MULTIPLE speaking topics. (Ideally, this section should be ~800-1000 words max.)Topic #1 - Please provide a short summary of what this topic is about.Topic #2 - Please provide a short summary of what this topic is about.Topic #3 - Please provide a short summary of what this topic is about.Topic #4 - Please provide a short summary of what this topic is about.Topic #5 - Please provide a short summary of what this topic is about.Topic #6 - Please provide a short summary of what this topic is about.Topic #7 - Please provide a short summary of what this topic is about.Topic #8 - Please provide a short summary of what this topic is about.Topic #9 - Please provide a short summary of what this topic is about.Topic #10 - Please provide a short summary of what this topic is about.NOTE: If you have more than 10 speaking topics you would like to market, please send the rest of the information in a Word Document to writingdepartment@counselingwise.com (or if it's only a couple more, you can add the information in the extra space provided below). Thank you! Extra InformationIs there anything else you would like to add that you weren't able to include anywhere else? YOU'VE DONE IT!!! THANK YOU SO MUCH FOR YOUR ANSWERS! -- The CounselingWise Writing Team