Our Offerings Rave Reviews Contact How To Develop A Private Practice Business Plan Last week, Howard Baumgarten of Smart Practice Central joined me to share his expertise with the CounselingWise community. In the webinar, he talked about the importance of having a private practice business plan for counseling, as well as what goes into creating …
We get asked questions from therapists about their websites and how they ought to be marketing all the time. One of those questions, lately, has been whether or not it’s worth trying to rank for terms like, “therapist near me.” Recently, a dentist office in El Paso, Texas renamed itself “Dentist Near Me.” Did it …
Should You Attempt to Rank for “Therapy Near Me” Searches? Read More »
One day you log into your email and see a message along the lines of, “Hey there, we would love to write a guest post for you. It’s free content!” Free? Free sounds great, doesn’t it? Guest post requests are one of the many consequences of owning a website. All of a sudden you and …
How To Handle Guest Post Offers on Your Therapy Website Read More »
Sometimes dealing with Google is like trying to reverse the tide. It’s not possible. This can feel particularly true when trying to verify a Google My Business (GMB) listing. Many therapists and private practices have struggled to get Google to accept their listing. Why can it be so difficult? The reasons are innumerable and mysterious, …
Be Persistent With Google To Verify Your Google My Business Read More »
Many therapists I’ve spoken with worry about picking a niche for their private practice. They’re afraid that by specializing they’ll scare away some of their potential clients. But, when therapists niche properly they stand out from the crowd and connect with the potential clients who they can help best. So that, choosing a niche is …
Have no doubt, Google is a monopoly. No matter how hard they try therapists and counselors and private practices can’t escape Google if they want to attract potential clients online. But this reality has disheartened many therapists. Google’s original motto was “Don’t be evil,” but since the pandemic many private practices have come to believe …
Yes, Google is a Monopoly and Therapists Have To Work With the Monarch Read More »
Between December 3rd and the 18th Google rolled out its 2020 Core Algorithm Update. It’s part of the regular tuning Google does to their algorithm to improve search. This last one was a big one. It shook a number of industry players from their coveted spots on the rankings. Amazon and Psychology Today slipped off …
Dec 2020 Google Algorithm Change: How Did Therapists Fare? Read More »
Nobody wants to see their work stolen but on the internet it’s easy to be a thief. Some of our clients have discovered that a website called FindHealthClinics is taking their content to make a quick buck. Our clients are understandably upset. They’ve worked hard to implement a digital presence that helps them connect with …
Scraper Site FindHealthClinics May Have Stolen All Your Content Read More »
The Announcement of the “Professional Website” by Simple Practice When I heard that Simple Practice came out with a website offering, I was curious. I like what they’ve done with their EHR; they seem put-together as a tech company, and they know a lot about the therapy industry. I was excited to see what they …
Simple Practice Releases a Website Offering That Is…A Bit Too Simple Read More »
In this article, we’re taking a look at therapist websites from around the web and pointing out what makes them work. We’re answering the question, “What have they done right to draw in the potential clients that grow their practice?” Calm Pathways Counseling https://www.calmpathwayscounseling.com Specialty Pages That Work For Potential Clients Here, through Calm Pathways …
