Becky DeGrossa

How To Develop A Private Practice Business Plan

Our Offerings Rave Reviews Contact How To Develop A Private Practice Business Plan Last week, Howard Baumgarten of Smart Practice Central joined me to share his expertise with the CounselingWise community. In the webinar, he talked about the importance of having a private practice business plan for counseling, as well as what goes into creating …

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Should You Attempt to Rank for “Therapy Near Me” Searches?

We get asked questions from therapists about their websites and how they ought to be marketing all the time. One of those questions, lately, has been whether or not it’s worth trying to rank for terms like, “therapist near me.” Recently, a dentist office in El Paso, Texas renamed itself “Dentist Near Me.” Did it …

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Be Persistent With Google To Verify Your Google My Business

Sometimes dealing with Google is like trying to reverse the tide. It’s not possible. This can feel particularly true when trying to verify a Google My Business (GMB) listing. Many therapists and private practices have struggled to get Google to accept their listing. Why can it be so difficult? The reasons are innumerable and mysterious, …

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Yes, Google is a Monopoly and Therapists Have To Work With the Monarch

Have no doubt, Google is a monopoly. No matter how hard they try therapists and counselors and private practices can’t escape Google if they want to attract potential clients online. But this reality has disheartened many therapists. Google’s original motto was “Don’t be evil,” but since the pandemic many private practices have come to believe …

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Dec 2020 Google Algorithm Change: How Did Therapists Fare?

Between December 3rd and the 18th Google rolled out its 2020 Core Algorithm Update. It’s part of the regular tuning Google does to their algorithm to improve search. This last one was a big one. It shook a number of industry players from their coveted spots on the rankings. Amazon and Psychology Today slipped off …

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Scraper Site FindHealthClinics May Have Stolen All Your Content

Nobody wants to see their work stolen but on the internet it’s easy to be a thief. Some of our clients have discovered that a website called FindHealthClinics is taking their content to make a quick buck. Our clients are understandably upset. They’ve worked hard to implement a digital presence that helps them connect with …

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Simple Practice Releases a Website Offering That Is…A Bit Too Simple

The Announcement of the “Professional Website” by Simple Practice When I heard that Simple Practice came out with a website offering, I was curious. I like what they’ve done with their EHR; they seem put-together as a tech company, and they know a lot about the therapy industry. I was excited to see what they …

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What Makes The Best Therapist Websites Work?

In this article, we’re taking a look at therapist websites from around the web and pointing out what makes them work.  We’re answering the question, “What have they done right to draw in the potential clients that grow their practice?” Calm Pathways Counseling https://www.calmpathwayscounseling.com Specialty Pages That Work For Potential Clients Here, through Calm Pathways …

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